@VintageVulpix asks
holiday shopping makes me want to give everybody a huge card gift. How do you keep that reasonable?
Jeff answers
I'd set the total gift budget first and choose thoughtful themes within it. Check specific card references in our app when needed. A favorite common with a personal note can mean more than an expensive card chosen in a panic. Generosity doesn't have to create a difficult January.
— Jeff, infinitepulls.com